Looking to create some buzz for your brand?

Check out these Threadlite T-shirts!

My blog is where I communicate about the new and sometimes unusual swag ideas that come across my desk. This definitely qualifies as a blog-worthy swag idea.

I've got to say I just about flipped when I saw these Threadlites T-Shirts the other day. Talk about the ultimate in after-dark branding! Obviously this is premium swag for big-budget branders, but it's a ton of fun... even Fergie from Black Eyed Peas has been spotted wearing a Threadlite shirt!

To get an even better view of these shirts in action, check them out on this YouTube clip.

The secret is in Theadlite's exclusive low-voltage technology, which allows any pattern, graphic or text to be illuminated or flashed on any garment or hat.  Previous generations of garment illumination relied on tiny holes in the fabric which were backlit with small LED bulbs that made them bulky and limited the design options.

The thin, flexible & durable Threadlite technology is a major advance in bringing light-up technology to t-shirts, hats and other types of fabric-based swag. Another innovation is their Techno Threadz line, which has a built-in equalizer so the shirts actually flash to the beat of the music!

If you work for a company or ad agency that might be interested in these cool light-up shirts for a product launch or ad campaign, we'd love to hear from you.

All Threadlites projects are custom-quoted on an individual project basis.

To get started, you can reach me by phone or e-mail:

Toll Free: 866-247-4320
Email: Diane@Swagconnection.com

New Swag Info: The Swag Connection June Hotlist

I've struggled a bit with the whole e-mail marketing thing to be honest. As one who is quick on the DELETE button when monthly newsletters hit my inbox, I appreciate the "less is more" philosophy when it comes to sending email for business.

What I've hit upon is a monthly 'Hotlist'... a quick snapshot of my favorite handful of current specials and favorites in the wild & wonderful world of swag.

For those of you who are not on our email list, here's a link to the June edition:

CLICK HERE TO VIEW JUNE HOTLIST

If you're interested in any of the specials shown on the list, just give us a call or shoot me an email for more information - thanks!

Diane Nudelman
Toll-free: 866-247-4320
email: diane@swagconnection.com

Here's another example of putting a NEW TWIST on a classic swag item:

Dri-Mark Erasable Highlighters

Here's an inexpensive swag idea with a "Gee-Whiz" factor you might want to consider if you're looking for new giveaway promo items. These aren't a brand-new product for us (they've actually been around for a couple of years), but they're one of those cool, low-priced swag ideas that many people have never seen before.

The concept is simple. At one end you have a traditional highlighter with a chisel tip. On the other end is a white tip with a magical solution that "erases" the highlighter ink after it's been applied to paper.

If you've ever mistakenly highlighted a form or a page in a book in the wrong place you'll appreciate this innovation! It really works - the highlighting disappears completely when you use the eraser tip.

As a giveaway item I like highlighters better than pens. Everyone gives pens away, and most people have fifty million pens already. Highlighters are useful but less common, making them more likely to be kept and used... plus the imprint area is bigger and gives you more room for your logo & contact info. These highlighters are even better than a traditional one because they're more useful... and they're different. Giving people something they've never had before is one way swag can help make your brand memorable.

There are three important things to keep in mind when buying any promo highlighters: Freshness, Quality and Ink Capacity.

The biggest problem with highlighters is that they eventually dry up, and a dried up highlighter is NOT a good reflection of your brand image! Many of the cheapo imported highlighters in the promo industry don't cap tightly & have a small ink capacity - and dry up quickly after you give them out. That's why Swag Connection recommends DriMark brand highlighters to our clients. They're the best on the market - made in the USA, always shipped fresh, they always close tightly and have enough ink to last for years. Definitely worth a few cents more!

INTERESTED IN DRI-MARK ERASEABLE HIGHLIGHTERS WITH YOUR COMPANY LOGO?

These are priced between $0.93 & $1.17 depending on quantity, with a minimum order of 350 pieces. Production time is 7 working days after proof approval, with rush service available. Click this link to see more information and pricing on Dri-Mark's website.

To order, simply call or email us at Swag Connection:

Toll Free: 866-247-4320
Email: Sales@SwagConnection.com

Thanks for reading & keep coming back for more great swag ideas!